4)Who would be the audience for your media product?

The age range of my audience is around 18 to 30 years old C2 and higher. They would range from Mainstreamers to aspirers and rebels. They would read books such as those written by Patricia Cornwell. They would have a preference of smart, expensive cars, if they could not afford them they would still have a keen interest.They would prefer to travel abroad for holidays. Their favourite drink would range from wine and spirits, to beer a lager. They are most likely to have office jobs. Their favourite tv programmes would be programmes such as life on mars and CSI. They are likely to dress casually. They would live in new housing estates.

3)What kind of media insitution might distribute your media product and why?

My film has originally been uploaded to youtube and has had a positive response. However the full product would be aired in a public cinema.It may be distributed by a company such as 'United international pictures' who distributed the bourne identity which is of a similar nature.
As it is quite a mainstream genre it may be picked up by a production studio like universal studios.
When made availiable for public purchase it would be sold on DVD but also made availiable for paid download. This creates multi-platform ocnsumption and maximises distribution.

2)How does your media product represent particular social groups?

My media product represents teenagers in a more extreme take on the dominant ideology.The dominant ideology is that teens are violent and often involved in gun crime. My film confirms this and expands on it to show an actual act of gun violence. This also therefore follows a stereotypical view of teens. As both of the characters are male this also follows a dominant representation, aswell as the ideology that males are more violent than females. The housing estate is typical of working class families.
The setting constructs a feeling of reality as there have been no special effects and it is set in an ordinary street which is similar to where the target audience may live.

1) In what was does your media presentation use,develop or challenge forms and conventions of real media products.

Evalutation


My films genre was action/thriller. It could also be catergorised in the sub-genre of horror.
It contains classic conventions of the genre both in physical objects and the body language of the characters. For example there is a gun present which connotes danger and violence which are common themes of the action genre. This scene is all about a chase which also connotes danger. We therefore have combined these two conventions to make a more creative scene.

In terms of the Todorov narrative my film comtains an equilibrium, though brief, in which everything is as it should be and there is no danger. When the audience sees the gun the disruption is present. At the end of the scene the recognition has also been persent. As it is only the opening two minutes there is no reparation or restoration.
In terms of the Levi Strauss theory there are a number of oppositions present, there is the vunerability of the victim against the power of the villain. There is peace and violence. As it is set in a quiet housing estate there is also the oppositions of safety and danger. The victim is dressed brightly which contrasts with the dark outfit of the villain so we have the contrast of good/light and evil/dark.
In terms of the Propp theory characters present include clearly the villain and the victim.

We have taken advantage of mis-en-scene for our film. Our victim was dressed brightly whereas the villain was dressed in darker clothes connoting danger and making it clear which character is which and where the power balance is.We challenged the residual ideology that a housing estate is a place of safety and quiet by choosing to film in one and introducing a scene of violence.

When it came to editing we decided to use fast jump cuts as these are typical of the genre.
We challenged the typical convention of a quiet neighbourhood by setting an act of violence in it.
We created a directors commentary which plays over the video below.

Final Piece

Production

We decided to our recording over half term as this gave us a full week to collect all of the shots we needed. All of our arrangements went as planned.
We had to overcome a few location issues, for example cars arriving and leaving as well as pedestrians obstructing our shots.
A few re-shots we needed but this was more so that we had a wider range of material to use. Other reasons that this was needed was due to obstructions by pedestrians a and vehicles.
Once we had overcome these issues i feel that our filming went very well.
Once we had done all of our filming and obtained all the shots we needed we began the editing stages using adobe premier pro.
We obtained all of our music from copyright free sources so that it was completely legal.